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The Opportunity

St. John's, NL | Dartmouth, NS
Marketing and Advertising
Experienced
Full-time

We are seeking an experienced Marketing Manager to join our team. The successful candidate will be able to work in a fast-paced, deadline-driven, team environment and be interested in contributing to the direction of future Kraken products.

What you'll do

Responsibilities

• Plan, coordinate and execute Kraken's marketing activities including advertising campaigns, industry exhibitions/conferences and social media activity (YouTube, Twitter, LinkedIn, etc.)
• Plan and execute a post analysis on all marketing activities and report findings
• Work with Kraken's sales department to prepare and maintain sales tools including product brochures, sales presentations, demonstrations, evaluation materials, white papers, web content, etc.
• Prepare, proofread, and distribute press releases, coordinate media interviews, submit articles for publication and write & submit award applications
• Maintain and update website including copy, graphics, and video.
• Create and manage an annual marketing budget including all advertising and exhibition activities
• Coordinate launch of new products/capabilities to the market
• Develop and build upon relationships with government and industry organizations

What you'll need

Qualifications

• 3+ years Marketing experience, preferably in a Technology or Ocean Technology field
• Bachelor's Degree in business, marketing, or equivalent experience is desirable
• Experience developing and executing marketing plans, campaigns and strategies and the ability to effectively measure results
• Knowledge of the latest trends and best practices in online marketing, advertising and industry exhibitions
• Lead the development of Kraken's brand strategy and vision. Ensure all communication, sales and marketing materials are consistent with the Kraken brand
• Experience with Media relations
• Strong written and oral communications skills and an incredible attention to detail
• A self starter who can work independently to meet deadlines
• Familiarity with software packages such as Adobe InDesign/Photoshop, WordPress, Canto etc would be considered an asset

A little bit about us

Kraken Robotic Systems Inc.

Kraken Robotic Systems Inc. is a marine technology company engaged in the design and development of advanced handling systems, sensors, software, subsea batteries, and underwater robotics for Unmanned Maritime Vehicles used in military and commercial applications. www.krakenrobotics.com

Are you interested?

Work With Us

Kraken thanks all applicants, however, only those chosen for an interview will be contacted. No phone calls please.