Atlantic Lottery

Digital Media Analysis & Management:

• Digital Campaign execution, reporting, architecture execution, and trafficking (FB Ads Manager and Google Ads),
• Campaign KPI attainment and performance,
• Proactive updates on campaign delivery, observations, opportunities, threats and risks,
• Stay up-to-date on team communications and deliver in a timely manner,
• Web analytics management.

Creative/Editorial:

• Active participation in:
  • Execution and dissemination of the messaging strategy,
  • Development/insight sharing for social strategy.

Professional Development:

• Completes training and professional development as required,
• Staying up-to-date on the latest industry standards, best practices and technology.

Education and Experience:

• Degree or diploma in business, marketing, merchandising or equivalent.
• Two years' experience in Digital Media Content and Campaign development.
• Two years' experience in the marketing/advertising industry.
• Previous experience with digital marketing and social media platforms.
• One year experience in trafficking digital media campaigns using self-serve ad platforms including Facebook Ads Manager and Google Ads.
• Must be 19 years of age or older to apply.

Professional Skills:

• This position requires a demonstrated level of initiative and judgment in order to organize and prioritize tasks, workloads and projects;
• Courtesy, tact and diplomacy are required in dealing with colleagues in every day working relationships;
• Requires an understanding of inter-related work processes to be able to adapt to differing assignments;
• Highly detail oriented;
• Adaptable to set and prioritize work with varying exceptions. Able to work with diverse personalities and styles;
• Strong analytical skills and attention to detail;
• Computer skills to produce effective reports, documents and presentations as required.
• Experience working with Facebook, Instagram, Twitter, LinkedIn & other social platforms, Adwords, Bing, DV360 and Google Analytics;
• Extensive Excel/spreadsheet development and manipulation;
• Experience using collaborative team communication and project management tools such as Slack and MS Teams;
• Ability to work both independently and under close direction;
• Ability to work collaboratively and at a fast pace;
• Exceptional time management skills, including the ability to prioritize, manage and meet multiple deadlines;
• Detail oriented, organized, and comfortable managing many projects at the same time.

Assets:

• Gaming experience considered an asset.

AL Benefits:

• Extended health coverage that includes medical, dental, and vision.
• Basic life insurance, disability, and wellness programs.
• Defined Benefit Pension Plan.
• Three weeks of vacation annually (pro-rated) and 13 paid statutory holidays. Plus, we have a vacation purchasing program.
• Flexible Workplace Arrangements.
• Three personal leave days per year.
• Two volunteer days per year.
• Career advancement opportunities.

Recruitment Process: The last couple of years has accelerated change across our workplace, including our hiring practices! As a result, throughout your application process, you may be asked to connect with us virtually, and may not be required to meet in-person. All interviews are conducted in English, our working language, unless otherwise stated.

Internal Employees: Internal Employees interested in this opportunity must be in "good standing," which includes meeting expectations on their last performance review. Performance improvement plans, disciplinary action, attendance, mandatory training, and other performance related items will also be taken into consideration when determining the applicant's "good standing" status

Our players have been having fun and "dreaming big" since 1976 when Atlantic Lottery started offering lottery games on behalf of the governments of Nova Scotia, New Brunswick, Newfoundland and Labrador and Prince Edward Island. The game options have grown and changed over the years and so has our workforce! Today's Atlantic Lottery has more than 600 employees, who are the heart and soul of our business. We offer everything from dare-to-dream draw games to online bingo; breakopen tickets to sports wagering; and games in social settings and on the internet. With games come winners - big and small wins every day - but the best thing about lottery games is that when you choose to play with us, everyone benefits. 100% of our profits go back into our communities. That feels good! #ProudToBeAL

We are proud, gritty, community-minded, and punch above our weight. Being Atlantic Canadian means that we work hard and we know how to have fun. It also means that we genuinely care for each other as co-workers, neighbours, and friends.

Your best life is waiting in Atlantic Canada. At Atlantic Lottery, we have many roles that allow you to work from any of our four Atlantic provinces. Explore living East:

• New Brunswick
• Nova Scotia
• Prince Edward Island
• Newfoundland

We are committed to fostering an inclusive, accessible environment, where all employees and customers feel valued, respected and supported. We are dedicated to building a workforce that reflects the diversity of our customers and communities in which we live and serve. If you require an accommodation for the recruitment/interview process (including alternate formats of materials, or accessible meeting rooms or other accommodations), please let us know and we will work with you to meet your needs.

We thank all applicants for their interest, however, only those selected for an interview will be contacted. Please note that the successful candidate will be subject to reference and criminal/educational background checks prior to employment .