Discover
The Opportunity
Are you a people person who enjoys building relationships and driving results?
Atlantic Lottery (AL) is seeking a dynamic and results-driven Territory Manager to join our team in Bathurst, NB. In this role, you will be responsible for driving revenue growth and profitability with both existing and new retailers within your assigned territory. You will develop and support all aspects of the lottery category through distribution, promotions, incentives, merchandising, training, and the implementation of special corporate initiatives, community events, and retail programs.
Why You Would Love This Job:
- Impactful Work: You'll have the opportunity to directly influence the success of retailers and the satisfaction of customers in your territory.
- Dynamic Environment: No two days are the same. You'll enjoy a mix of strategic planning and hands-on execution.
- Community Engagement: Be a part of community events and initiatives that make a difference.
- Supportive Team: Join a collaborative and supportive team that values your contributions and encourages innovation.
Post Closing: Posting will remain open until the position is filled.
Territory: Bathurst Region
Salary Band: $62,000 and up (Individual pay is determined by factors such as job-related skills, market conditions, relevant experience, education, training and internal equity).
What you'll do
Responsibilities
- Promotions and Merchandising:
- Execute retail, product, and event promotions, including merchandising, POS placement, prize fulfillment, and training.
- Oversee the placement and removal of all lottery assets, including merchandising fixtures and lottery terminals, to optimize ROI.
Performance Monitoring and Analysis:
- Monitor, analyze, and measure retailer and territory performance using provided tools and reports.
- Manage and analyze the territory promotional budget to maximize return on investment.
Planning and Strategy:
- Develop and implement an annual territory plan based on trends and corporate expectations, ensuring alignment with the corporate sales and marketing plan to achieve budgeted results.
- Translate strategic direction into tactical operational plans, ensuring effective communication and management.
Corporate Social Responsibility:
- Integrate AL's corporate social responsibility values, principles, and practices into all aspects of your business unit and interactions.
What you'll need
Qualifications
Education and Experience:
- 5+ years of professional experience in sales and/or account management.
- Bachelor's degree or diploma in Marketing, Sales, or a relevant discipline.
- Knowledge and understanding of player/consumer-based products, sales, and business development.
- Ability to successfully complete First Aid/CPR training within provincial requirements.
- Residency within the specified territory.
- Bilingual (French/English).
- Clean and valid driver's abstract.
- Ability to travel 90% of the time within the established sales territory.
- Ability to work flexible hours including weekends as required.
- Must be 19 years of age or older.
- Must reside in Atlantic Canada.
Professional Skills:
- Strong analytical skills, including the ability to analyze and interpret complex data and communicate information clearly and concisely.
- Ability to translate strategic direction into tactical operational plans, ensuring effective communication and management.
- Proven track record of building strong relationships with colleagues and customers, with the ability to motivate and influence others.
- Excellent listening, communication, and collaboration skills.
- Passionate about creating exceptional client experiences and curious to help clients meet their needs and solve their concerns.
- Proficiency in MS Office.
- Ability to multi-task, problem-solve, prioritize, and handle a variety of activities in a customer-driven environment.
Assets:
- Gaming experience
AL Benefits:
- Extended health coverage that includes medical, dental, and vision.
- Basic life insurance and disability.
- Defined Benefit Pension Plan.
- Three weeks of vacation annually (pro-rated) and 13 paid statutory holidays. Plus, we have a vacation purchasing program.
- Wellness Support: Wellness programs focused on physical and nutritional health (and more), 3 paid personal care days and a 24/7 Employee & Family Assistance Program.
- Two volunteer days per year.
- Career advancement opportunities.
Recruitment Process: The last couple of years has accelerated change across our workplace, including our hiring practices! As a result, throughout your application process, you may be asked to connect with us virtually, and may not be required to meet in-person. All interviews are conducted in English, our working language, unless otherwise stated.
Internal Employees: Internal Employees interested in this opportunity must be in "good standing," which includes meeting expectations on their last performance review. Performance improvement plans, disciplinary action, attendance, mandatory training, and other performance related items will also be taken into consideration when determining the applicant's "good standing" status.
Eligibility to Work in Canada: As applicable, candidates must have acquired all required work permits/visas and other authorizations and otherwise be eligible to work in Canada at the time any offer of employment is made by AL. It is the sole responsibility of the candidate to obtain all required work permits/visas and other authorizations.
A little bit about us
Atlantic Lottery
Our players have been having fun and "dreaming big" since 1976 when Atlantic Lottery started offering lottery games on behalf of the governments of Nova Scotia, New Brunswick, Newfoundland and Labrador and Prince Edward Island. The game options have grown and changed over the years and so has our workforce! Today's Atlantic Lottery has more than 600 employees, who are the heart and soul of our business. We offer everything from dare-to-dream draw games to online bingo; breakopen tickets to sports wagering; and games in social settings and on the internet. With games come winners - big and small wins every day - but the best thing about lottery games is that when you choose to play with us, everyone benefits. 100% of our profits go back into our communities. That feels good! #ProudToBeAL
We are proud, gritty, community-minded, and punch above our weight. Being Atlantic Canadian means that we work hard and we know how to have fun. It also means that we genuinely care for each other as co-workers, neighbours, and friends.
Your best life is waiting in Atlantic Canada. At Atlantic Lottery, we have many roles that allow you to work from any of our four Atlantic provinces. Explore living East:
Are you interested?
Work With Us
We are committed to fostering an inclusive, accessible environment, where all employees and customers feel valued, respected and supported. We are dedicated to building a workforce that reflects the diversity of our customers and communities in which we live and serve. If you require an accommodation for the recruitment/interview process (including alternate formats of materials, or accessible meeting rooms or other accommodations), please let us know and we will work with you to meet your needs.
We thank all applicants for their interest, however, only those selected for an interview will be contacted. Please note that the successful candidate will be subject to reference and criminal/educational background checks prior to employment.